Cinch

A flourishing brand in a new sector – the rapidly-growing online car sales market – Cinch wanted to identify and attract an audience currently using their competitors. Skyrise’s strategic approach meant Cinch could specifically identify whereabouts in the UK Cinch were under-performing and conquest areas where their competitors were succeeding.

Skyrise analysed the entire competitor landscape, providing insight into historical market share. Cinch could hone in on locations where consumers used their competitors’ sites.

“Using Skyrise data uniquely allowed us to conquest the competition online while avoiding any reliance on cookies for our display advertising, driving higher quality traffic to our site.”